Pinterest is the one very powerful, very underutilized platform and only a very few affiliates have mastered how to make money online with it by generating free and consistent traffic to their website.
I had come across pinterest and set up my account but it took me while to master and truly understand how amazing it is.
One fear YOU have when it comes to your online storefront(Website) no matter how amazing your Content/Product or Service, is getting traffic to your site.
I lived this fear and for the first 3 failed blogs i ran, I know how crippling it to not have anyone look at your content especially after you spend hours or sometimes days picking up the perfect keyword or the best content.
Asides paid traffic, Anyone with content online craves that free organic traffic when they start building a brand unless you have so much money on ad spends, You need free ways to announce yourself and your amazing product to the world.
There are other ways that are currently being underutilized that you can use to grow your online business or brand and i recently discovered the power of Pinterest.
Pinterest can be used to make money as an affiliate or by promoting your own products as it helps you with FREE traffic.
This is the perfect tool as a Passive Income seeker.
In this post, I would show you easy to follow steps that if you put into practice and follow, can take from beginner to expert level in no time.
This is simple rinse and repeat method of how you can use the growing power of pinterest to make More Money Online and save a little on paid traffic
“Affiliate Disclosure : Within this posts would be various affiliate links that I earn from if you decide t buy a product, I would make a little commission of it but at no extra charge to you, However this gives you a direct line to me if you have any problems as I don’t recommend a program I do not use or that has not given me success.”
P for Pinterest.
Pinterest is a social media web and mobile application company that operates a software system designed to enable saving and discovery of information online using images and, on a smaller scale, GIFs and videos.
Pinterest CEO Ben Silbermann summarized the company as a “catalog of ideas” that inspires users to “go out and do that thing”, rather than as an image-based social network.
Recent statistics shows that with 291 million users, pinterest is a great place to get free traffic once you master it the art.
Pinterest is primarily a search engine ( Like Google, Bing, ) used for sharing information.
So while it would help you build a follower ship you can share your information or products also, especially information that would be helpful, In need and being sort after!
However, pinterest has remained a hidden gem to many marketers as there are more users there than marketers(shh)
So how can you go from newbie to “influencer” on pinterest and how do you make money with it?
I see you are convinced and want to learn more, so i wold break this down into easier ready to put to practice methods for you.
To make money on any platform online requires you to be active and consistent. This also applies to pinterest
There are two main ways to earn on pinterest
1) Marketing your own Product
2) Marketing other peoples products(digital,physical) – Affiliate links and MLM
- Marketing your own product
You can Use pinterest to market your very own products and services, even to promote and grow your small business to your target audience.
These products and services can range from Digital products such as (e books, v
ideo courses, and even one on one coaching if you are an expert or “guru” in that field)
PS: Make sure to always satay with Pinterest’s terms and conditions.
- Marketing Other people’s products through Affiliate Links
This is my personal favorite business model to make money online as it is beginner friendly and every “guru” you see making money online started of with this business model.
With Affiliate marketing, you are paid a commission to market other peoples products/goods (either digital or physical) or services
Commissions can range from 10 percent to 75 percent on any products
You can market items worth less that $100 dollars(low ticket items) to products worth in the $1000 of dollars (high ticket items)
Now that you are caught up, here are 6 Easy to follow steps you can do daily to give you an advantage on pinterest
1. Choose Your Niche
Choosing a niche is one aspect of Affiliate marketing many people(myself included) take too long to decide on, when I was introduced to affiliate marketing and started taking courses to build my business, I discovered that there was so many lucrative niches and I wanted to find the perfect one for me as I had no particular interest in anything.
Thankfully I had this lesson by Kyle to thank for not still being stuck. if you find yourself unsure when it comes to deciding on a Niche, This Post can go a long way in helping you know what is best for you!
It is best to pick a niche you are passionate about, Cooking, Sports, Clothing, personal development, etc, you don’t even have to be an expert as you can learn and become an expert in any niche you choose, pinterest can help spread your message to a wider audience in that same niche and help you make money at the same time as you begin to gain Authority with your “pins”
I find it is best to chose a niche you would not tire of writing content on
I am in the personal development / make money online niche and I love it.
Most popular Niches are saturated, the very best niches are “health” “Wealth” and “relationship” However when you “niche down” you can reach the low hanging fruits that are still open
PS: Do not pick a general niche
To niche down you can follow this example
e.g Make money online – niche
affiliate marketing = sub niche
affiliate marketing for newbies – niched down
you can still go levels down and cash in the low hanging niches.
2. Choose Your Niche Products to promote
When you have decided on your niche the next step is to start creating helpful and valuable content around your niche, that would be of use to your target audience.
Start of with delivery free Value,
You can write reviews on different products in your niche, how to’s, tutorial lessons on anything within your niche.
After that, you need to find products with affiliates links in your niche you can promote. These products can be found on Affiliate Sites such as Clickbank, Offervault jvzoo and Wealthy Affiliate.
You should note that some affiliate links might not work on pinterest anymore as so many people have promoted the links that pinterest now considers these as spams.
I found out the hard way when I tried to promote WA on pinterest and couldn’t even promote the Free Classes.
This is good in a way as it shows that the program(WA) works as many people would not promote it if it is not in my Honest Opinion One of the Best Online Training Platform in the World.
However, I learned a way to go around this “stumbling block” by creating blog posts(reviews) and then linking to these from pinterest, that way I get to promote a great product (WA or Branding Youniversity) without it being seen as spam.
You see, Easy Peasy
3. Create your boards and create you pins.
This is a two-step process but it helps to have your boards and pins organized so it is easy for you.
What’s A pin? What’s A Board?
The content on Pinterest is known as Pins. The things that you upload on Pinterest or the things that you see on Pinterest, all are called Pins.
For instance, in the world of Facebook, a Pin would be a Facebook post. You upload a post (Pin) and others can share and comment on it. Similarly, you will see others posts (Pins) on your wall or Pinterest feed.
Unlike Instagram posts, Pins are organized. And that happens because of Boards. Boards are collections where you organize your Pins.
A Pin is an individual item/post. Pins are the main items that you interact with on Pinterest. Even if you don’t create a Board, you can just check other Pins. However, if you want organization or you want to save Pins, you have to use Boards, which is a group of Pins/Posts.
Boards are extremely important and you cannot save Pins without a Board.
You can read more differences between pins and boards here
To get the most out of pinterest you need people to engage with your pins through social likes and shares or in this case “repins” of your imaes.
Just like creating great content, you need to create awesome visual pins that people are willing to share.
Creating awesome visuals is easy with the free canvas tool.
You can do this in 3 Easy steps
- Open a free account on canvas ( there is a premium upgrade available but you don’t need the upgrade for making your pins awesome)
- On the dash board search for pinterest graphics, clicking on this would open a blank image that is the optimal pinterest size. 2:3 ration or 600px by 900px works best for me
- Now it is time for you to create your pin, by adding backgrounds, text and images.
If you want a detailed work through of Canva check out this Youtube Video
PS: To avoid copyright infringements, only use free images withing canvas for all your designs. Royalty free images are available on sites such as Unsplash, Pexels and Pixabay,
To better promote your brand you can add your logo to your designs and this would stop people from stealing your images and using them and even if they do? Your brand name gets exposure
Here is a Bonus tip from Martin, who has one of the best pinterest board collections :
” Place your logo at the top or bottom of the image is the middle as when it’s shown in Pinterest sometimes the corners are covered by various elements EG share buttons.”
4. Add your Title, Descriptions and Links ( SEO purposes)
As you now know, Pinterest is a very much a search engine so you have to play by some rules so you can appear in results ( i.e when someone types in a key phrase”
When adding your pin/board titles, Use descriptions and relevant hashtags as this helps. Also, use the keywords as this is very necessary if you ever want to go viral and be found.
A good Keyword Research Tool would help you know what keywords to target
PS: target Long Tail Keywords
Now you can add your links to your pins, you can use link shorteners like bitly.com which I personally use and recommend because it is free.
5. Upload your awesome pins
Creating relevant pins and awesome visuals are nice and might take a little time as you get used to doing .
As part of branding yourself and standing out you can add board covers to your pins and Martin shows us how in this video
Now your pins are live so how do you get exposure?
You can get exposure in two ways, either by following boards and people in your niche(some would follow back) or you can use the “share to group board trick. I use both.
To find new boards you can use the search and click on boards
Group boards can be identified as it has a circle in the bottom left-hand corner to show more than one contributor.
click on the board in the description and there will be instructions telling you how you can join. Some boards may not be accepting new contributors however but you can still follow the board and share pins from it.
7. Rinse And Repeat
Just like Google, Pinterest wants you to upload new content on a regular basis, This brings you in front of more people and as a result your pins get more re shares.
What i Love most about Pinterest is that my pins are still getting traffic months later. This is another great reason to add your images to Pinterest.
PS:The last thing I would love you to do is to follow me on Pinterest , Also leave a comment and your Pinterest URL so I can follow you too.
PSS: One last thing, Have you heard of Tailwind?